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Techfile: GOOGLE INTRODUCES PEER GROUP ANALYSIS TO SCAN FOR MALWARE - seo tips
GOOGLE INTRODUCES PEER GROUP ANALYSIS TO SCAN FOR MALWARE
Author: admin | Posted In: seo tips On 2017 | Views: 511 | Comment(s): 0
Google is using a new technique to hunt down
potentially malicious apps on the Play Store before
they have any chance to endanger any devices. This
method is known as peer group analysis, and the
company has detailed its efforts to implement this
method earlier this week. Peer group analysis uses
machine learning to group similar apps, then examine
them for any standout differences. Here, the AI is
basically looking for anything unusual for the app
category, or anything that could potentially be used
for malicious purposes.
A good example of such potentially malicious intent is
a currency conversion tool asking for permission to
access your contacts, or a calculator trying to access
your location. if anything unusual is picked up by the
AI, a Google security engineer analyses the suspicious
app. The technology works by inspecting various
factors to determine how to group apps. Things like
app name and category are foremost on the priority
list. Also, the AI looks at things like app description
and app size. The aim is to create groups containing
comparable apps, where the AI gets to have an
easier time guessing an app’s function, and the
permissions it requires to do its job. If an app
requests permissions that are out of character for its
category, it is flagged by the AI.
One of Google’s biggest specialties is machine
learning, and this is not the first time that the
company has attempted to use such a technology to
protect its customers. For example, the Verify Apps
function built into Google Play Services runs on any
phone with Google’s app suite installed. If it is
allowed to, it will scan any app and look for
potentially malicious code or behavior. However, this
tool can still be bypassed if users want to install third-
party apps. Therefore, Google is only able to protect
customers who download apps exclusively from the
Google Play Store. Peer group analysis just makes
Google better at doing this.
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